The campaign is rooted in the Belfast Telegraph’s ‘Tell It Like It Is' brand positioning, in which they never shy away from the big questions, and nods to the newspaper’s unbiased and progressive approach to reporting.
This campaign ran across TV, VOD, press and social.
This campaign ran across TV, VOD, press and social.
Housing is an issue that resonates deeply with people, so we wanted our creative to reflect that. We wanted to speak to the sense of loss felt by an entire generation within the housing market.
The voids you see speak to both the short supply, of both homes, and of hope.
The voids you see speak to both the short supply, of both homes, and of hope.
Agency: The Public House
Associate Creative Director: Mikey Curran
Art Director: Paul Kinsella
Copywriter: Patrick Dunne
Head of Design: Eimear O’Sullivan
Senior Designer and Production Lead: Trevor Nolan
Motion Graphics Designer: Kevin Hughes
Designer: Molly Devlin
Group Account Director: Terri Turner
Account Manager: Divya Mathias
Strategy Director: Sarah Walsh
Junior Strategist: Rohan Pipalwa
Sound Design & Mix: Blast Studio, Will Farrell
Associate Creative Director: Mikey Curran
Art Director: Paul Kinsella
Copywriter: Patrick Dunne
Head of Design: Eimear O’Sullivan
Senior Designer and Production Lead: Trevor Nolan
Motion Graphics Designer: Kevin Hughes
Designer: Molly Devlin
Group Account Director: Terri Turner
Account Manager: Divya Mathias
Strategy Director: Sarah Walsh
Junior Strategist: Rohan Pipalwa
Sound Design & Mix: Blast Studio, Will Farrell